Advertising: Mac versus PC, gotta love it!
You have to love the way Mac and PC users are loyal, to their OS and hardware of choice. Although I’ve never actually seen a beat down between users, although I would liken it to jelly wrestling, it would have the same sort of morbid appeal.
Apple’s Mac v PC ads set a standard, and of late MS have been taking a marketing tack to counter, Apples efforts to humiliate their OS. There have been some likeable inclusions in the PC Hunter series of ads from MS, but even more amusing are the independent responses to the campaign.
Considering that I work with people like this on a daily basis this struck a chord with me!
A beautifully satirical comeback to the campaign, although, it lacks the concentrated design efforts of Steve Jobs, it’s well done, and should really make us all think about how seriously we take ourselves!



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